Details
The following variables are part of ViviData's Alcohol Consumer Behavior
| Beer-Price Type(s) Personally Drink - Not Stated | No of People |
| Beer-Price Type(s) Personally Drink - Discount | No of People |
| Beer-Price Type(s) Personally Drink - Discount | No of People |
| Beer-Price Type(s) Personally Drink - Regular | No of People |
| Beer-Price Type(s) Personally Drink - Premium | No of People |
| Beer-Price Type(s) Personally Drink - Not Stated | No of People |
| Coolers - Alcohol-Personally Drank In Past 6 Months - Yes | No of People |
| Wine-Type(s) Personally Drink - Ice Wine | No of People |
| Wine-Type(s) Personally Drink - Other | No of People |
| Wine-Type(s) Personally Drink - Not Stated | No of People |
| Beer/Wine/Liquor/Spirits-Where Bought - Wine Store | No of People |
| Beer-Personally Drank In Past 6 Months - Yes | No of People |
| Beer-# Drinks/Glasses Drank In Past 7 Days - Not Stated | No of People |
| Beer-Form(s) Personally Drink - Regular Bottles | No of People |
| Beer-Form(s) Personally Drink - Large Bottles | No of People |
| Beer-Form(s) Personally Drink - Regular Cans | No of People |
| Beer-Form(s) Personally Drink - Large Cans | No of People |
| Beer-Form(s) Personally Drink - Draught | No of People |
| Beer-Form(s) Personally Drink - Not Stated | No of People |
| Beer-Form(s) Personally Drink - Regular Bottles | No of People |
| Beer-Form(s) Personally Drink - Regular Bottles | No of People |
| Beer-Form(s) Personally Drink - Large Bottles | No of People |
| Beer-Form(s) Personally Drink - Regular Cans | No of People |
| Beer-Form(s) Personally Drink - Large Cans | No of People |
| Beer-Form(s) Personally Drink - Draught | No of People |
| Beer-Form(s) Personally Drink - Not Stated | No of People |
| Beer-Kind(s) Personally Drink - Domestic | No of People |
| Beer-Kind(s) Personally Drink - Microbreweries | No of People |
| Beer-Kind(s) Personally Drink - American | No of People |
| Beer-Kind(s) Personally Drink - Import | No of People |
| Beer-Kind(s) Personally Drink - Craft Beer | No of People |
| Beer-Kind(s) Personally Drink - Not Stated | No of People |
| Beer-Kind(s) Personally Drink - Domestic | No of People |
| Beer-Kind(s) Personally Drink - Domestic | No of People |
| Beer-Kind(s) Personally Drink - Microbreweries | No of People |
| Beer-Kind(s) Personally Drink - American | No of People |
| Beer-Kind(s) Personally Drink - Import | No of People |
| Beer-Kind(s) Personally Drink - Craft Beer | No of People |
| Beer-Kind(s) Personally Drink - Not Stated | No of People |
| Beer-Type(s) Personally Drink - Regular | No of People |
| Beer-Type(s) Personally Drink - Light | No of People |
| Beer-Type(s) Personally Drink - Non-Alcohol | No of People |
| Beer-Type(s) Personally Drink - High Alcohol | No of People |
| Beer-Type(s) Personally Drink - Low Carb | No of People |
| Beer-Type(s) Personally Drink - Not Stated | No of People |
| Beer-Type(s) Personally Drink - Regular | No of People |
| Beer-Type(s) Personally Drink - Regular | No of People |
| Beer-Type(s) Personally Drink - Light | No of People |
| Beer-Type(s) Personally Drink - Non-Alcohol | No of People |
| Beer-Type(s) Personally Drink - High Alcohol | No of People |
| Beer-Type(s) Personally Drink - Low Carb | No of People |
| Beer-Type(s) Personally Drink - Not Stated | No of People |
| Beer-Price Type(s) Personally Drink - Discount | No of People |
| Beer-Price Type(s) Personally Drink - Regular | No of People |
| Beer-Price Type(s) Personally Drink - Premium | No of People |
| Coolers - Alcohol-# Drinks/Glasses In Past 30 Days - Not Stated | No of People |
| Coolers - Alcohol-Type(s) Personally Drink - Beer | No of People |
| Coolers - Alcohol-Type(s) Personally Drink - Gin | No of People |
| Coolers - Alcohol-Type(s) Personally Drink - Rum | No of People |
| Coolers - Alcohol-Type(s) Personally Drink - Vodka | No of People |
| Coolers - Alcohol-Type(s) Personally Drink - Whiskey | No of People |
| Coolers - Alcohol-Type(s) Personally Drink - Wine | No of People |
| Coolers - Alcohol-Type(s) Personally Drink - Not Stated | No of People |
| Coolers - Alcohol-Type(s) Personally Drink - Beer | No of People |
| Coolers - Alcohol-Type(s) Personally Drink - Beer | No of People |
| Coolers - Alcohol-Type(s) Personally Drink - Gin | No of People |
| Coolers - Alcohol-Type(s) Personally Drink - Rum | No of People |
| Coolers - Alcohol-Type(s) Personally Drink - Vodka | No of People |
| Coolers - Alcohol-Type(s) Personally Drink - Whiskey | No of People |
| Coolers - Alcohol-Type(s) Personally Drink - Wine | No of People |
| Coolers - Alcohol-Type(s) Personally Drink - Not Stated | No of People |
| Cider - Alcohol-Personally Drank In Past 6 Months - Yes | No of People |
| Prepared Mixed Drinks With Liquor-Personally Drank In Past 6 Months - Yes | No of People |
| Prepared Mixed Drinks With Liquor-# Drinks/Glasses Drank In Past 30 Days - Not Stated | No of People |
| Cocktail Mixers (Pre-Mixed)-Personally Drink in Past 6 Months - Yes | No of People |
| Wine-Personally Drank In Past 6 Months - Yes | No of People |
| Wine-# Drinks/Glasses Drank In Past 7 Days - Not Stated | No of People |
| Wine-Type(s) Personally Drink - Red - Cabernet Sauvignon | No of People |
| Wine-Type(s) Personally Drink - Red - Merlot | No of People |
| Wine-Type(s) Personally Drink - Red - Pinot Noir | No of People |
| Wine-Type(s) Personally Drink - Red - Shiraz/Syrah | No of People |
| Wine-Type(s) Personally Drink - Red - Blends | No of People |
| Wine-Type(s) Personally Drink - White - Chardonnay | No of People |
| Wine-Type(s) Personally Drink - White - Pinot Grigio/Pinot Gris | No of People |
| Wine-Type(s) Personally Drink - White - Riesling | No of People |
| Wine-Type(s) Personally Drink - White - Sauvignon Blanc | No of People |
| Wine-Type(s) Personally Drink - White - Blends | No of People |
| Wine-Type(s) Personally Drink - Rosé - Dry | No of People |
| Wine-Type(s) Personally Drink - Rosé - Sweet | No of People |
| Wine-Type(s) Personally Drink - Ice Wine | No of People |
| Wine-Type(s) Personally Drink - Other | No of People |
| Wine-Type(s) Personally Drink - Not Stated | No of People |
| Wine-Type(s) Personally Drink - Red - Cabernet Sauvignon | No of People |
| Wine-Type(s) Personally Drink - Red - Cabernet Sauvignon | No of People |
| Wine-Type(s) Personally Drink - Red - Merlot | No of People |
| Wine-Type(s) Personally Drink - Red - Pinot Noir | No of People |
| Wine-Type(s) Personally Drink - Red - Shiraz/Syrah | No of People |
| Wine-Type(s) Personally Drink - Red - Blends | No of People |
| Wine-Type(s) Personally Drink - White - Chardonnay | No of People |
| Wine-Type(s) Personally Drink - White - Pinot Grigio/Pinot Gris | No of People |
| Wine-Type(s) Personally Drink - White - Riesling | No of People |
| Wine-Type(s) Personally Drink - White - Sauvignon Blanc | No of People |
| Wine-Type(s) Personally Drink - White - Blends | No of People |
| Wine-Type(s) Personally Drink - Rosé - Dry | No of People |
| Wine-Type(s) Personally Drink - Rosé - Sweet | No of People |
| Wine-Countries/Regions From Which Drink - Canada - Quebec | No of People |
| Wine-Countries/Regions From Which Drink - Canada - Ontario | No of People |
| Wine-Countries/Regions From Which Drink - Canada - BC | No of People |
| Wine-Countries/Regions From Which Drink - Canada - Other | No of People |
| Wine-Countries/Regions From Which Drink - U.S. | No of People |
| Wine-Countries/Regions From Which Drink - France | No of People |
| Wine-Countries/Regions From Which Drink - Germany | No of People |
| Wine-Countries/Regions From Which Drink - Italy | No of People |
| Wine-Countries/Regions From Which Drink - Spain | No of People |
| Wine-Countries/Regions From Which Drink - New Zealand | No of People |
| Wine-Countries/Regions From Which Drink - Portugal | No of People |
| Wine-Countries/Regions From Which Drink - South Africa | No of People |
| Wine-Countries/Regions From Which Drink - Argentina | No of People |
| Wine-Countries/Regions From Which Drink - Chile | No of People |
| Wine-Countries/Regions From Which Drink - Eastern Europe | No of People |
| Wine-Countries/Regions From Which Drink - Australia | No of People |
| Wine-Countries/Regions From Which Drink - Other | No of People |
| Wine-Countries/Regions From Which Drink - Not Stated | No of People |
| Wine-Countries/Regions From Which Drink - Canada - Quebec | No of People |
| Wine-Countries/Regions From Which Drink - Canada - Quebec | No of People |
| Wine-Countries/Regions From Which Drink - Canada - Ontario | No of People |
| Wine-Countries/Regions From Which Drink - Canada - BC | No of People |
| Wine-Countries/Regions From Which Drink - Canada - Other | No of People |
| Wine-Countries/Regions From Which Drink - U.S. | No of People |
| Wine-Countries/Regions From Which Drink - France | No of People |
| Wine-Countries/Regions From Which Drink - Germany | No of People |
| Wine-Countries/Regions From Which Drink - Italy | No of People |
| Wine-Countries/Regions From Which Drink - Spain | No of People |
| Wine-Countries/Regions From Which Drink - New Zealand | No of People |
| Wine-Countries/Regions From Which Drink - Portugal | No of People |
| Wine-Countries/Regions From Which Drink - South Africa | No of People |
| Wine-Countries/Regions From Which Drink - Argentina | No of People |
| Wine-Countries/Regions From Which Drink - Chile | No of People |
| Wine-Countries/Regions From Which Drink - Eastern Europe | No of People |
| Wine-Countries/Regions From Which Drink - Australia | No of People |
| Wine-Countries/Regions From Which Drink - Other | No of People |
| Wine-Countries/Regions From Which Drink - Not Stated | No of People |
| Wine-Approx. Price Per 750ml Bottle Drink - Under $10 | No of People |
| Wine-Approx. Price Per 750ml Bottle Drink - $10-$14 | No of People |
| Wine-Approx. Price Per 750ml Bottle Drink - $15-$19 | No of People |
| Wine-Approx. Price Per 750ml Bottle Drink - $20-$24 | No of People |
| Wine-Approx. Price Per 750ml Bottle Drink - $25+ | No of People |
| Wine-Approx. Price Per 750ml Bottle Drink - Not Stated | No of People |
| Wine-Approx. Price Per 750ml Bottle Drink - Under $10 | No of People |
| Wine-Approx. Price Per 750ml Bottle Drink - Under $10 | No of People |
| Wine-Approx. Price Per 750ml Bottle Drink - $10-$14 | No of People |
| Wine-Approx. Price Per 750ml Bottle Drink - $15-$19 | No of People |
| Wine-Approx. Price Per 750ml Bottle Drink - $20-$24 | No of People |
| Wine-Approx. Price Per 750ml Bottle Drink - $25+ | No of People |
| Wine-Approx. Price Per 750ml Bottle Drink - Not Stated | No of People |
| Cordials & Liqueurs-Personally Drank In Past 6 Months - Yes | No of People |
| Cordials & Liqueurs-# Drinks/Glasses Drank In Past 30 Days - Not Stated | No of People |
| Cognac-Personally Drank In Past 6 Months - Yes | No of People |
| Cognac-# Drinks/Glasses Drank In Past 30 Days - Not Stated | No of People |
| Rum-Personally Drank In Past 6 Months - Yes | No of People |
| Rum-# Drinks/Glasses Drank In Past 30 Days - Not Stated | No of People |
| Rum-Colour(s) Personally Drink - Amber/Gold | No of People |
| Rum-Colour(s) Personally Drink - Dark/Black | No of People |
| Rum-Colour(s) Personally Drink - Light | No of People |
| Rum-Colour(s) Personally Drink - White/Clear | No of People |
| Rum-Colour(s) Personally Drink - Not Stated | No of People |
| Rum-Colour(s) Personally Drink - Amber/Gold | No of People |
| Rum-Colour(s) Personally Drink - Amber/Gold | No of People |
| Rum-Colour(s) Personally Drink - Dark/Black | No of People |
| Rum-Colour(s) Personally Drink - Light | No of People |
| Rum-Colour(s) Personally Drink - White/Clear | No of People |
| Rum-Colour(s) Personally Drink - Not Stated | No of People |
| Bourbon-Personally Drank In Past 6 Months - Yes | No of People |
| Bourbon-# Drinks/Glasses Drank In Past 30 Days - Not Stated | No of People |
| Irish Whiskey-Personally Drank In Past 6 Months - Yes | No of People |
| Irish Whiskey-# Drinks/Glasses Drank In Past 30 Days - Not Stated | No of People |
| Scotch Whisky-Personally Drank In Past 6 Months - Yes | No of People |
| Scotch Whisky-# Drinks/Glasses Drank In Past 30 Days - Not Stated | No of People |
| Scotch Whisky-Type(s) Personally Drink - Blended | No of People |
| Scotch Whisky-Type(s) Personally Drink - Single Malt | No of People |
| Scotch Whisky-Type(s) Personally Drink - Not Stated | No of People |
| Scotch Whisky-Type(s) Personally Drink - Blended | No of People |
| Scotch Whisky-Type(s) Personally Drink - Blended | No of People |
| Scotch Whisky-Type(s) Personally Drink - Single Malt | No of People |
| Scotch Whisky-Type(s) Personally Drink - Not Stated | No of People |
| Rye/Canadian Whisky-Personally Drank In Past 6 Months - Yes | No of People |
| Rye/Canadian Whisky-# Drinks/Glasses Drank In Past 30 Days - Not Stated | No of People |
| Vodka-Personally Drank In Past 6 Months - Yes | No of People |
| Vodka-# Drinks/Glasses Drank In Past 30 Days - Not Stated | No of People |
| Vodka-Kind(s) Personally Drink - Regular | No of People |
| Vodka-Kind(s) Personally Drink - Flavoured | No of People |
| Vodka-Kind(s) Personally Drink - Not Stated | No of People |
| Vodka-Kind(s) Personally Drink - Regular | No of People |
| Vodka-Kind(s) Personally Drink - Regular | No of People |
| Vodka-Kind(s) Personally Drink - Flavoured | No of People |
| Vodka-Kind(s) Personally Drink - Not Stated | No of People |
| Gin-Personally Drank In Past 6 Months - Yes | No of People |
| Gin-# Drinks/Glasses Drank In Past 30 Days - Not Stated | No of People |
| Tequila-Personally Drank In Past 6 Months - Yes | No of People |
| Tequila-# Drinks/Glasses Drank In Past 30 Days - Not Stated | No of People |
| Spirits/Liquor-Personally Drank In Past 6 Months - Yes | No of People |
| Spirits/Liquor-# Drinks/Glasses Drank In Past 30 Days - Not Stated | No of People |
| Beer/Wine/Liquor/Spirits-Personally Bought In Past 6 Months - Yes | No of People |
| Beer/Wine/Liquor/Spirits-Where Bought - Beer Store | No of People |
| Beer/Wine/Liquor/Spirits-Where Bought - ‘Make Your Own’ Store | No of People |
| Beer/Wine/Liquor/Spirits-Where Bought - Liquor Store | No of People |
| Beer/Wine/Liquor/Spirits-Where Bought - Grocery Stores | No of People |
| Beer/Wine/Liquor/Spirits-Where Bought - Duty-Free Store | No of People |
| Beer/Wine/Liquor/Spirits-Where Bought - Convenience Store | No of People |
| Beer/Wine/Liquor/Spirits-Where Bought - Out-Of-Country Store | No of People |
| Beer/Wine/Liquor/Spirits-Where Bought - Other | No of People |
| Beer/Wine/Liquor/Spirits-Where Bought - Not Stated | No of People |
| Beer/Wine/Liquor/Spirits-Where Bought - Beer Store | No of People |
| Beer/Wine/Liquor/Spirits-Where Bought - ‘Make Your Own’ Store | No of People |
| Beer/Wine/Liquor/Spirits-Where Bought - Wine Store | No of People |
| Beer/Wine/Liquor/Spirits-Where Bought - Liquor Store | No of People |
| Beer/Wine/Liquor/Spirits-Where Bought - Grocery Stores | No of People |
| Beer/Wine/Liquor/Spirits-Where Bought - Duty-Free Store | No of People |
| Beer/Wine/Liquor/Spirits-Where Bought - Convenience Store | No of People |
| Beer/Wine/Liquor/Spirits-Where Bought - Out-Of-Country Store | No of People |
| Beer/Wine/Liquor/Spirits-Where Bought - Other | No of People |
| Beer/Wine/Liquor/Spirits-Where Bought - Not Stated | No of People |
| Beer/Wine/Liquor/Spirits-Where Bought - Beer Store | No of People |
| Beer/Wine/Liquor/Spirits-Where Bought - ‘Make Your Own’ Store | No of People |
| Beer/Wine/Liquor/Spirits-Where Bought - Wine Store | No of People |
| Beer/Wine/Liquor/Spirits-Where Bought - Liquor Store | No of People |
| Beer/Wine/Liquor/Spirits-Where Bought - Grocery Stores | No of People |
| Beer/Wine/Liquor/Spirits-Where Bought - Duty-Free Store | No of People |
| Beer/Wine/Liquor/Spirits-Where Bought - Convenience Store | No of People |
| Beer/Wine/Liquor/Spirits-Where Bought - Out-Of-Country Store | No of People |
| Beer/Wine/Liquor/Spirits-Where Bought - Other | No of People |
| Beer/Wine/Liquor/Spirits-Where Bought - Not Stated | No of People |
| Beer/Wine/Liquor/Spirits-Reason(s) For Buying - As Gift | No of People |
| Beer/Wine/Liquor/Spirits-Reason(s) For Buying - For Home Consumption | No of People |
| Beer/Wine/Liquor/Spirits-Reason(s) For Buying - Other | No of People |
| Beer/Wine/Liquor/Spirits-Reason(s) For Buying - Not Stated | No of People |
| Beer/Wine/Liquor/Spirits-Reason(s) For Buying - As Gift | No of People |
| Beer/Wine/Liquor/Spirits-Reason(s) For Buying - For Home Consumption | No of People |
| Beer/Wine/Liquor/Spirits-Reason(s) For Buying - Other | No of People |
| Beer/Wine/Liquor/Spirits-Reason(s) For Buying - Not Stated | No of People |
| Beer/Wine/Liquor/Spirits-Reason(s) For Buying - As Gift | No of People |
| Beer/Wine/Liquor/Spirits-Reason(s) For Buying - For Home Consumption | No of People |
| Beer/Wine/Liquor/Spirits-Reason(s) For Buying - Other | No of People |
| Beer/Wine/Liquor/Spirits-Reason(s) For Buying - Not Stated | No of People |
| Beer/Wine/Liquor/Spirits-# Visits In An Average Month - Not Stated | No of People |
| Beer/Wine/Liquor/Spirits-# Visits In An Average Month - 1+ | No of People |
| Beer/Wine/Liquor/Spirits-# Visits In An Average Month - Not Stated | No of People |
| Beer/Wine/Liquor/Spirits-# Visits In An Average Month - 1+ | No of People |
| Beer/Wine/Liquor/Spirits-# Visits In An Average Month - Not Stated | No of People |
| Beer/Wine/Liquor/Spirits-# Visits In An Average Month - 1+ | No of People |
