Consumer Styles the Netherlands
calendar_today JANUARY 2019 | insert_drive_file COMPATIBLE WITH SPOTZI MAPBUILDER, GEODATA, EXCEL, SHAPEFILE, KML
This map shows the most occurring consumer styles in The Netherlands. The data in this set is based on a model-based calculation that combines demographic-, psychographic- and real estate data. This consumer model was developed by Spotzi and last updated in 2019. We turned this data into a geographical set so it can be used for location analytics. The dataset contains 3 features of 456.498 areas.
The Spotzi Consumer Styles divides the world’s population into ten consumer, or lifestyle, profiles. This was accomplished by analyzing consumer patterns and census data all over the world. Consumers were placed into ten overarching categories that reflect their differing values and preferences. We distinguish the following groups: the next generation, have nots, modest freedom, young and ambitious, nest builders, the affluent, urban elite, thriving fifties, senior citizens en country life. For more information about these profiles, please visit our page about the consumer styles.
Which features contains this dataset?
This dataset contains the following characteristics:
|Consumer style||Thriving Fifties|
|Geometry||POLYGON(((6.30230627400004 52.404964171,6.30232126600003 52.404931582…|
Analyze consumer behaviour with the Spotzi Mapbuilder
Many of our users choose to import this dataset in the Spotzi Mapbuilder. This cloud-based location intelligence tool offers you the possibility to create insightful maps and perform the best location analytics. When you order this dataset with our Mapbuilder package you will receive the following benefits.
Find out more about your customer and analyze the consumer style of every address.
Advanced map styling options.
Upload a list with business locations and visualize every address on the map.
Analyze and filter areas within a certain radius.
Export data based on your filters.
When ordering this dataset in combination with a subscription on Spotzi Premium you will receive 12-month access to these functionalities. During this period you will also receive regular updates of your data. After 12 months, your subscription will automatically be extended.
Ready-to-use location analytics packages with marketing data and tools
Are you looking for a ready-to-use solution where all data and tools are included? Use our Insights-package. This package contains a wide range of consumer data of The Netherlands. It contains demographics, disposable income, consumer spending (of 17 product categories) and Consumer Styles. In addition, this package also contains all kinds of functionalities like the Join App, but also the Graph App. All in one package. Start your location analytics now and take a look at our package pricing.
Order this dataset separately for Excel or other location intelligence tools
Do you prefer to use this data in Excel, a CRM or BI tools? You are also able to export this data to CSV or as a geographical file (.geojson, .shp and .kml) that is compatible with software like Esri ARCGIS, Carto, Mapbox, Tableau, Qlik, Mapinfo and QGIS.
Consumer Styles the Netherlands
Price on request
|Order this dataset|
|Year of coverage|
|Number of features||3|
Looking for another geographical level? Contact us!
|Number of records||456.498|
|Available formats||CSV, Shapefile, KML, GEOJSON, XML|
|Compatible with||Spotzi Mapbuilder, Esri ARCGIS, Carto, Mapbox, Tableau, Qlik, Mapinfo, QGIS, Excel, CRM integratie|
|Frequently asked questions|
|Terms of service|