Retail purchasing power offers a precise understanding of the real purchasing power. This is because it provides a deeper insight into income after deductions for taxes, employers' contributions, and fixed costs such as rent, mortgage, and travel expenses. This valuable information allows users to gain an understanding of the market potential of each region, making it easy to know where to focus your next marketing efforts.
The data is readily available as an add-on for Spotzi Profiling and Spotzi Targeting, our geomarketing platform that simplifies the process of analyzing customers and developing marketing strategies. With Spotzi, data management is easy and hassle-free. If you want to find and target your best-fit customers, Spotzi is the ideal geomarketing platform for you.Looking for the purchasing power of a specific country? Check out the list of available countries below.