SPOTZI INSIGHTS PLAN

Turn data into targeted campaigns

Finding it difficult to find the right audience? Not with Spotzi Insights. Our answer: Location, location, location. We believe that this is the key to gain more insight into your current customers and finding new ones. Fortunately, we are not the only ones who believe in the power of location. Many of our customers have used Spotzi to gain more insights into demographics, income and even consumer behavior. With the Spotzi Insights Plan you turn locations into targeted (online) campaigns.

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DigitalAudience

Nike

Branded Cities

Spar

Hellofresh

BENEFITS OF SPOTZI INSIGHTS

Which solutions does Spotzi Insights offer?

At Spotzi we believe that dashboards are an important part of analyzing markets and creating new insights. We also get that creating dashboards shouldn’t have to take that long. After all, you aren’t a data scientist. Based on this idea we developed Spotzi. Simple tools combined with the latest data so you can focus on what really matters: Creating new insights and finding new potential customers for your company.

We offer the following solutions:

Create profiles of your customers

Enrich customer data with more information about demographics, disposable income and consumer spending.

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Discover new opportunities

Plot all customer addresses on the map and analyze where your marketing activities need more attention.

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Local marketing campaigns

Are you creating a campaign for a company with multiple establishments? In that case you need to assign multiple areas to every location.

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Export a postal code list for ad targeting

Do you want to start your marketing campaign? Target them with (online) ads and export a list with all your filtered postal code areas.

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Share your marketing strategy

Impress your colleagues/customers with your analysis and create graphed maps to convince them.

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Spotzi Insights

Profile your customers

ENRICH CUSTOMER DATA BASED ON THEIR LOCATION AND CREATE AUDIENCES

With Spotzi Insights you can plot your customers on the map. This offers a lot of interesting insights, but is just the starting point for enriching your customers data. With every customer plotted on the map you can add more data like households, age demographics, income and even consumer spending. This way you can easily build profiles from your current customer database. Profiles that can help you to determine strategies like the right tone-of-voice for your ad content.

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Discover new opportunities

WHEN PLOTTING CUSTOMERS ON THE MAP YOU CAN EASILY FIND OUT WHERE YOUR MARKETING ACTIVITIES NEED MORE ATTENTION

When you have plotted all of your customers on the map, you can get an overview of the people you have reached. And, more importantly, the people you didn’t reach. With these insights you can analyze where your marketing activities need an extra boost.

Spotzi Insights

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Spotzi Insights

Assign local campaigns

ASSIGN AREAS PER ESTABLISHMENT FOR LOCAL CAMPAIGNS

Do you have to set up a campaign for a company with multiple establishments and do you want to create a separate campaign for each branch? Where campaigns do not ‘overlap’ each other? In that case, Spotzi Insights helps you to divide postal code areas per location and find out where locations are overlapping. Do you want a list of postal codes within a certain radius from every establishment? No problem. Simply plot a radius on the map and easily find which postal codes are situated within that area.

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Postal codes for online ads

Export a postal code file and use it for targeting your online campaigns

You have determined the right target audience. Now it is time to set up your (online) marketing campaign. But how to set up the targeting for your campaign? With Spotzi you can easily print an Excel (.csv) with postal codes that you can use in a large number of (online) advertising platforms. Do you use online advertising systems like Google Ads and Facebook Ads? In that case you can easily export a list of zip codes (Excel) for targeting your campaign.

Spotzi Insights
Spotzi Insights

Convince customers and colleagues

USE OUR MAPS AND GRAPHS TO CONVINCE YOUR CUSTOMERS

After determining the right marketing strategy, it is important to convince your colleagues and customers. Have you ever thought about using an interactive map with graphs? With this solution, you can give an overview of the target groups that you want to reach with your campaign including additional information about expenses and demographic characteristics.

Spotzi Plans

The solutions above are part of the Spotzi Insights plan. At Spotzi we offer three plans for everyone. Whether you are a beginner or an advanced user of location intelligence tools. Whether you are a marketeer that wants to target the right audience or a real estate investor that want to analyze properties. Compare our plans and find the plan that suits your needs.

Location


€85/mnth

Billing anually


  • Access to help center
  • Integrate your data
  • Single User License
  • Postal Code Boundaries
  • Demographics and Income
  • Consumer Spending
  • Location Intelligence Apps
  • Create Interactive Dashboards
  • Address Level (when available)
  • Custom Solutions

The perfect solution for segmenting your data..

More info

Insights


€295/mnth

Billing annually


  • Online support
  • Integrate your data
  • Single User License
  • Postal Code Boundaries
  • Demographics and Income
  • Consumer Spending
  • Location Intelligence Apps
  • Create Interactive Dashboards
  • Address Level (when available)
  • Custom Solutions

Discover where your product or service has the most potential.

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Prime


Quote

Contact us


  • Your own account manager
  • Integrate your data
  • Up to 10 users
  • Postal Code Boundaries
  • Demographics and Income
  • Consumer Spending + Styles
  • Location Intelligence Apps
  • Create Interactive Dashboards
  • Address Level (when available)
  • Custom Solutions

Reach your Customers. Insights down to address level!

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USE CASE

Increase the effectivity of marketing campaigns with data

How DigitalAudience uses Spotzi to increase the effectivity of their campaigns.

DigitalAudience is a data platform that helps online marketing professionals to reach the right audience for their online campaigns. They used the Spotzi Webservice to extend their database.

Read our use case!

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Spotzi

EUROPE

place Veilingdreef 35
4614RX Bergen op Zoom
The Netherlands
phone +31 164 24 00 00

NORTH AMERICA

place 125-720 King Street West
Suite 2000
Toronto ON M5V 3S5 Canada
phone +1 416 649 3522