Help Center / Spotzi Webservice

Spotzi Webservice

The Spotzi Webservice allows users to automate key aspects of their workflow by connecting datasets stored in their Spotzi Enterprise account to other services. Spotzi's demographics data, consumer insights, and other datasets can then collaborate with the tools and services most relevant to your brand or business. Similarly, Spotzi's Webservice can be used to streamline updates to your own datasets within the Spotzi platform.


There are four types of requests that can be fulfilled by Spotzi's Webservice.

A walkthroughs of each request can be found in the corresponding Help Centre articles. Spotzi's Webservice is available to all Enterprise users via the Spotzi Webservice App; keep reading to learn more about this webservice and its uses.

Base URL

A typical webservice request is as follows:



The parameters appended to the Base URL of Spotzi's Webservice consist of the parameter name followed by the parameter value. These parameters are split by the & sign. A typical parameter generally follows the form below:


Please see this table for an overview of the required parameters:

q = The request query that has to be executed


userName = A valid username

EXAMPLE: demouser

userKey = A valid apikey

EXAMPLE: 1973b5f4b6d0eda968092eecb8362d589ac9a496

format = The desired response format (see Response formats)

EXAMPLE: application/json

Response formats

The following response formats are available within the Spotzi Webservice.

Name Type HTTP content type
CSV File/text text/csv
JSON Text application/json
XML Text text/xml





A typical webservice request — with all of its parameters — can be seen below:

https://webservice.spotzi.com/visualization/wo/sql?q=SELECT description, name FROM dataset_name&userName=demouser&userKey=xxx&format=application/json

You can find examples of each possible request type in the corresponding articles:

Please note that users require a Spotzi Enterprise account in order to use the Spotzi Webservice.

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