Yes, this dataset includes cars per capita information for Germany, provided at the most detailed grid level. This high-resolution data allows businesses to analyze vehicle ownership patterns with extreme precision, enabling hyperlocal marketing strategies and data-driven decision-making.

This data is accessible through our Spotzi Premium plans, and allows users to better understand the vehicular landscape of various global markets. With this car ownership data, users can gain the following insights:

• Marketers can use this data point to segment their German audience based on the types of vehicles they own or are interested in. For example, they can target advertisements specifically towards owners of SUVs, sedans, trucks, etc.
• Understanding vehicle types can help marketers tailor their messaging to highlight features and benefits that resonate with each segment. For instance, marketing messages for SUVs might emphasize spaciousness and adventure, while messages for compact cars might focus on fuel efficiency and urban maneuverability.