Datasets / Disposable Household Income /

Disposable Household Income United States

Free

This dataset offers detailed insights into disposable household income across the United States. Use this data to unlock regional purchasing power and make smarter business, marketing, and retail decisions. Available for free through Spotzi – simply create a free account to access advanced analytics tools.

Vintage
2022

Source
GFK

Free

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Key benefits of this dataset

OOH Advertising: Target ZIP codes with higher purchasing power for premium billboard campaigns in cities like Los Angeles, Chicago, or Miami.
Retail Expansion: Align store openings with income hotspots to boost ROI.
Email & Direct Mail Targeting: Personalize offers based on neighborhood wealth profiles.

Data variables

No variables found

Spotzi Explorer is an integrated data catalog that lets you quickly and easily add data to your dashboards. Access a rich collection of maps and dashboards—explore postal codes, discover global income insights, or get inspired by maps created by our community. It’s the ideal tool for marketers, researchers, students, and anyone looking to enhance their market research, plan an OOH campaign, or work with location data.

Disposable Household Income United States

Key benefits of this dataset

Data variables

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Customer Stories

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