Global Partnership with Vistar Media

We're thrilled to announce a global partnership with Vistar Media — a leading platform that helps brands place digital ads on billboards, transit shelters, and other public screens. Vistar Media is part of T-Mobile Advertising Solutions.

Thanks to this partnership, brands, agencies and media owners can now easily run smarter ad campaigns in North America, Europe, Asia, Australia and New Zealand — using detailed audience insights to make better decisions about where their ads appear. This meets a growing global need: since launching its international ad-buying platform, Vistar has seen a 36% monthly increase in advertisers running campaigns across borders.

"As brands expand internationally, they need audience strategies that scale with them — not a patchwork of regional data solutions," said Amanda Flugstad-Clarke, Senior Director of Data Partnerships at Vistar Media. "Our partnership with Spotzi makes that possible. Advertisers can now reach audiences in multiple countries using standardized, high-quality data — all from one platform. It's a huge leap forward for global OOH.

As brands expand internationally, they need audience strategies that scale with them — not a patchwork of regional data solutions. Our partnership with Spotzi makes that possible. — Amanda Flugstad-Clarke, Senior Director of Data Partnerships at Vistar Media

Focus on People, Not Just Places

Instead of choosing billboard locations manually, advertisers using Spotzi and Vistar can now target the right audience first — whether it's city commuters, suburban parents, or high-income shoppers. That's because Spotzi has analyzed foot traffic data around over 1.5 million digital screens worldwide. Each screen now includes demographic and behavioral insights — making it easy to select locations where your audience actually spends time.

Vistar's Inventory in Spotzi

But the collaboration goes even further. Not only is Spotzi's audience data now available within the Vistar DSP, but Vistar's global inventory is also fully accessible within the Spotzi Platform. This means Spotzi users can now build and activate both online and OOH campaigns from a single, unified interface — blending precision targeting with seamless media planning.

Curious to see it in action? Create your free Spotzi account and start planning your OOH campaigns now!

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