Ethnicity Insights

Canada · Demographics

Explore the rich tapestry of ethnicity and cultural origin in Canada with our exclusive Demographics Dataset, sourced from the latest Population Census data by Statistics Canada. Available at the Dissemination Area level and accessible through Spotzi Profiling and Spotzi Targeting, this dataset offers invaluable insights for marketeers:

• Immigration Age: Understand at what age individuals immigrated, allowing for tailored marketing strategies based on the length of their Canadian experience.
• Reason for Immigration: Gain insights into the motivations behind immigration, whether for economic opportunities, refugee status, or other reasons.
• Ethnic and Cultural Origin: Explore the diverse ethnic and cultural backgrounds of the population, enabling targeted campaigns that resonate with specific cultural groups.
• Place of Birth: Identify the place of birth of residents, helping you understand the origins of your target audience and fine-tune your messaging accordingly.

Leverage this rich demographic data to connect with culturally diverse communities, refine your marketing campaigns, and tap into new markets. With Spotzi, you can access detailed insights from the Canadian Census, including information on the Indigenous population, to make data-driven decisions and enhance your marketing strategies.

Other population insights of Canada

• Education, Work and Commute
• Household Insights
• Ethnicity and Cultural Origins
• Income and Finances
• Language Insights