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This dashboard highlights the areas where the Urban Pulse audience resides in Germany. These are single individuals in urban areas, embodying the vibrant pulse of city life. They enjoy the convenience, excitement, and opportunities that come with urban living, balancing work and social activities with average incomes. Perfect for brands targeting young singles seeking an exciting, fast-paced lifestyle.
This demo dataset is part of our premium plans, giving you access to 27 ready-to-use audience segments built from detailed insights into population density, household types, income levels, and age demographics. Designed for global application, these audiences are ideal for powering international marketing campaigns, market entry strategies, and geo-targeted outreach.
With a free Spotzi account, you can explore a selection of audience segments in Canada, the United States, the United Kingdom, Germany, France, and the Netherlands. Use them to analyze consumer profiles or export these segments — ready to be activated in your next campaign.
Single individuals residing in urban areas, embodying the vibrant pulse of city life. They enjoy the convenience, excitement, and opportunities that come with urban living, balancing work and social activities with average incomes.
| Rural/Urban | Urban |
| Household Size | Single Households |
| Income | Average, Low |
| Age Category | Young Adults |
Urban Pulse prefer to buy their apparel from the following brands/stores: Urban Outfitters, Nike, Adidas, H&M, Pull&Bear, Primark
When buying a car, this audience prefers the following brands: Toyota, Honda, Ford, Volkswagen, Seat, Renault
This audience prefers the following grocery stores or restaurants: Trader Joe's, Chipotle, Whole Foods Market, Vomar, Dirk, Hoogvliet
Spotzi Audiences empowers brands to create segmented, data-driven marketing campaigns through advanced target audience analysis and consumer segmentation. With access to pre-defined audiences like Urban Pulse, marketers can identify and reach specific consumer groups across the globe—ensuring more efficient budget allocation and improved campaign performance.
Because our audience data is globally aligned, you can easily locate similar audiences across markets. For example, if your core audience in the United States matches the Urban Pulse profile, Spotzi reveals where that same audience exists in markets like France, Germany, or Canada. This makes Spotzi Audiences the perfect solution for brands exploring new international opportunities.
As part of our Premium plans, Spotzi also offers robust tools for customer profiling and audience targeting strategies, tailored for industries like Digital Out-of-Home (DOOH), retail, and more. With Spotzi, you can:
Whether you're exploring new markets or fine-tuning your local approach, Spotzi delivers the insights you need to connect with your audience—anywhere in the world.
