Consumer Behavior Canada

Canada · Consumentengedrag

This consumer behavior dataset of Canada is a powerful tool for businesses and marketers looking to gain insights into consumer behavior and interests and develop targeted marketing strategies. This dataset is divided into 80 unique consumer profiles, each of which provides insights into behavior patterns among different demographics.

By analyzing these profiles, businesses can gain valuable insights into consumer behavior, including which products and services are most commonly purchased, how often consumers visit certain locations, and which types of stores, venues or activities are most popular among consumers in certain area's.

Canada Audience Segments

Arts & Entertainment

• Bookworms
• Cinephiles
• Music Lovers
• Video/Photography Enthusiasts
• Arts & Crafters
• Theatergoers
• Live Music Lovers

Auto & Boating

• Automotive Shoppers
• Boaters & Sailors
• Boating Shoppers
• Gas Station Visitors
• Auto-parts Shoppers

Business

• Business Professionals

Education

• Post-Secondary Attendants

Environment

• Keeping it Green
• Nature Lovers

Family Status

• New Parents
• Pet Parents
• Cat Lovers
• Dog Lovers

Fashion

• Designer Brand Lovers
• Upscale Fashionistas
• Jewelry Lovers
• Shoes Shopaholics
• Hair & Makeup Artists

Financial Services

• Planning for Retirement
• Mobile Bankers
• Active Investors

Food & Restaurants

• Total Foodies
• Home Cooks
• Restaurant Enthusiasts
• Fast Food Lovers
• Fine Diners
• Coffee Lovers

Gaming

• Casual Gamers
• Serious Gamers
• eSports Fanatics

Health & Fitness

• Gym Goers
• Ski Resort Visitors
• Surfers

Home & Garden

• Home Improvers

Sports & Recreation

• Sports Fans
• American Football Fans
• Baseball Fans
• Basketball Fans
• College Sports Fans
• College Football Fans
• College Basketball Fans
• Outdoor Sports Enthusiasts
• Camping Enthusiasts
• Extreme Sports Enthusiasts
• Fishing Enthusiasts
• Golfing Enthusiasts
• Hunting Enthusiasts
• Hockey Fans
• Fantasy Sports Players
• Australian Football Fans
• Cricket Fans
• Rugby Fans Soccer Fans
• UFC Fans

Technology

• Tech Enthusiasts
• Home Automation Enthusiasts
• Tech Shoppers

Lifestyle

• Life of Luxury

Marital Status

• Singles

Real Estate

• Movers & Sellers

Retail

• Department Store Shoppers Flower Fanciers
• Office Supply Shoppers

Travel

• Business Travelers
• World Travelers
• Commuters
• Car Renters

Video Streaming

• TV Watchers

Pharmaceutical

• Pharma Shoppers