Housing in the United States

United States · Demographics

Geospatial data on real estate prices and housing in the USA is a strategic asset for informed decision-making in the property market. This data - at census block level - reveals regional price and construction trends, allowing real estate professionals and investors to optimize their strategies.

What is included?

At the Census Block level, this dataset includes some of the following key features:

Buildings

• Number Of Bedrooms: 0, 1, 2, 3, 4, 5+
• Year Of Construction: 1939 or before, 1940-1949...... 2010-2013, 2014 or later
• Home Occupation: Vacant, Occupied

Price and Rental Data

• Monthly Mortgage: Under $200, $200-$499...... $3000-$3999, $4000 or over
• Monthly Rent: Under $100, $100-$249...... $1500-$2499, $2500 or over
• Real-Estate Value: Under $25K, $25K-$50K...... $500K-$1M, Over $1M
• Home Ownership: Rented, Owned

Vehicles

• Number Of Vehicles In Household: 1, 2...... 4, 5+

• What insights can be gained from this Housing data of the United States?
  • Buildings: Marketers can use the number of bedrooms to target specific household sizes, tailoring campaigns for families with more members or individuals seeking different accommodations. The year of construction provides insights into the age and potential condition of homes, guiding marketers in promoting renovation or modernization services. The home occupation variable allows for targeted messaging based on the status of the property, such as addressing the needs of vacant properties versus occupied ones.
  • Price and Rental Data: These data variables provide crucial insights for marketers in the real estate and financial sectors. For example, businesses offering mortgage services can tailor their promotions based on the financial capacity of potential clients, while real estate agencies may focus on specific price ranges or ownership statuses to match their property listings with the preferences of their target audience.
  • Vehicles: Marketers can use the number of vehicles in a household to target automotive-related products and services. For instance, companies offering auto insurance or vehicle accessories may customize their campaigns based on the number of vehicles in a household, tailoring their offerings to the specific needs of potential customers.
• Is this U.S. census data also accessible at the ZIP code level?

  This demographic data is typically available at the census block level. These blocks are smaller, more detailed units designed for statistical purposes, enabling a more precise analysis of population, housing, and demographic data. Census blocks may vary in size and shape but are generally more localized compared to ZIP codes.

  Still looking for demographic data at the postal code level? Contact sales.

• What other demographic information is available for the United States?

  There are numerous other census data datasets available for the United States, covering a wide range of demographics. These include information on:

  • Commuting
  • Educational Attainment
  • Employment
  • Families
  • Finance
  • Housing